- Lisa Hudson
- July 21, 2020
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Message in a Bottle
It’s a Good Day to Chirp! Are you leaving messages in bottles hoping your audience will walk along and find them on the sand or at the side of the road? This may sound like a foolish question, but if you are not using email marketing yet as a tool for strategically reaching your potential […]
- Lisa Hudson
- December 17, 2019
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Context Marketing
It’s nearly impossible to avoid advertising and marketing content all around us. From televisions to mobile phones, from advertising billboards to even signs on city buses, context marketing is all around us. The content is overload, which makes more important for advertisers and marketers to maximize that moment you see their product or message. The […]
- Lisa Hudson
- January 10, 2019
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Are your commercials meeting the mark on Likeability?
It’s a Good Day to Chirp! Likeability should always be #1 focus of any commercial. We know that finding the balance in creating such a commercial takes creativity. Read on for 3 min. Check out Thomas Cook’s recent commercial, it sure got our attention till the end. Creativity is everything in producing an ad that […]